Digital marketing is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
Why should you want certification in digital marketing?
This digital marketing certifications for coimbatore job seekers Course is intended for professionals and graduates wanting to excel in their chosen areas. It is also well suited for those who are already working and would like to take certification for further career progression.
Digital Marketing Certifications for coimbatore job seekers can help candidate differentiate in today’s competitive job market, broaden their employment opportunities by displaying their advanced skills, and result in higher earning potential.
Who will benefit from taking this certification?
Digital marketing certifications for coimbatore Job seekers looking to find employment in Digital Marketing departments of various companies, students generally wanting to improve their skill set and make their CV stronger and existing employees looking for a better role can prove their employers the value of their skills through this certification.
What are the Skills sets For Digital Marketing Certifications for Coimbatore Job seekers
First, you need to align your skills with the demand in the market.In a recent survey by the Online Marketing Institute, 750 employers were asked about the talent and skills the’re looking for.
- Content Marketing
Content marketing now offers an Online Training and Certification program, with classes from experts in seven tracks. Focus on the skills that your target employers are looking for and fill in the gaps in your resume. Take all the required classes to earn a certificate of completion.
- Market Motive
There are eight different specialties, including analytics and content marketing. There are also three levels of certificates, including certified specialist, certified practitioner and certified master.
- Marketing Profs University
Although they haven’t announced a certificate program, completing any of the nine courses would allow you to update the education section your resume and LinkedIn profile: “Completed: Email Marketing Master Course, Marketing Profs”
- Google Analytics
Google offers free education in the Analytics Academy, combining videos with activities. Complete the courses and you can take the test for the Google Analytics Individual Qualification (GAIQ). It’s not time consuming or expensive. The education is excellent and few job seekers do it.
Digital Marketing Course Syllabus
Core Modules: (Everyone should attend these sessions)
Email Marketing – Learn how to effectively build your users lists, deliver e-mails & generate relevant clicks.
Social Media Marketing (SMM) – Learn how to build brand, generate leads & aggregate audience on Social Media.
Inbound Marketing – Learn how to attract & convert customers by earning their trust through various techniques such as content marketing.
Search Engine Marketing (SEM) – Learn how to effectively run ads on Search Engines.
Search Engine Optimization (SEO) – Learn how to get website listed among top search engine results.
Web Analytics – Learn how to make business decisions from the metrics available in Digital Media.
Digital Marketing Certifications for coimbatore job seekers are offered in partnership with Vskills (Govt. of India Initiative). After your training, you will appear in an exam and get this Govt. Certificate.
Benefits of Certification
- Government certification
- No Minimum educational qualification
- No time commitment
- Improve employability
- Certification valued and approved by Industry
- Get tagged as ‘Vskills Certified’ On Monsterindia.com
- Get tagged as ‘Vskills Certified’ On Shine.com
- Become a part of Vskills Job centre for life
- Enriched professional experience by being a Vskills Alumni
The AdWords certification exams are designed to test your knowledge of online advertising best practices and AdWords. They are required to become AdWords certified.
Google offers multiple certification exams in Digital Marketing Domain.
- AdWords Fundamentals
- Search Advertising
- Display Advertising
- Video Advertising
- Shopping Advertising
- Google Analytics Individual Qualification (GAIQ)
HubSpot Inbound Marketing Certification
HubSpot Certification HubSpot offers Inbound Marketing Certification which covers segments to digital marketing on how to attract visitors, convert customers and delighting customers to convert them into promoters of business. After your training with Digital Vidya you can clear the exam.